One of the first areas of kitchen remodeling I worked in was recovering laminate countertops.
I was attending classes at night and worked at a local cabinet shop to learn the ins and outs of cabinet construction. While working for the cabinet maker, there was a number of calls from homeowners that just wanted to have their "Formica" countertops replaced. The shop I worked at did not offer the service, and there was no one that offered countertop recovering at the time.
I left the shop and started a business that offered countertop recovering, and tile backsplashes.
I still offer this service today, and also provide countertop replacement with other materials.
Granite - Solid surface, such as Corian, and other brands of similar materials. Ceramic tile countertops as well as ceramic tile and stone backsplashes.
Granite countertop replacements:
Solid Surface Repalcement: